Via dei Sassetti, 13 rosso, 50122 Firenze FI, Italy

+39 055 217448

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In 1969, Gerard opened in Florence on Via Calimala, selling sells trendy outerwear, statement pieces, casual wear and more. It’s the brainchild of Paolo Pecchioli, who began working with clothing at age 13. Gerard offers men’s, women’s and children’s clothing made from fabrics found all over the world but made in Italy.

Written by Amanda Ogle

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