Alongside the Chelsea outposts of Chloe, Cartier, Kate Spade and J. Crew, a slew of old-school shops have moved in: a butcher, a baker and—in lieu of a candlestick maker—a cheesemonger and green grocer. These new neighbors, who revere culinary staples as highly as handbags, have already become institutions on Pavilion Road, an area that has been enhancing Chelsea’s immersive village feel.
It all started with a questionnaire. Two years ago, Pavilion Road’s landlord conducted an in-depth survey a...
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