Located on forty acres near the conference center of Marrakech and not much else, the Four Seasons Marrakech opened in 2011 as one of the first of many international luxury hotel brands to stake a claim in the “red city.” Its grey facades amidst the sea of surrounding ochre buildings is the first signal that this is a different kind of property. While most of the top addresses in town make the most of the abundant craftsmanship available with displays of dark wood marquetry, hand-tooled leather, glazed walls, mosaics and latticework, the aesthetic here is decidedly spare. In place of the dimly lit, opulent interiors favored by iconic competitors like Mamounia, you will find light filled public spaces and suites. The 141 rooms are spread between the main building which overlooks the central pools and the riads surrounding them. There is one family-friendly pool near the kids’ club and another that is reserved for adults in search of a quiet zone. While regular visitors to Marrakech complain that the resort is cold and corporate, those who are looking for a North American resort experience with great service and a fantastic kids’ program have been pleased. It may not deliver the essence of Morocco but it does deliver Four Seasons reliability.

Note: You are not within walking distance to the center of town so you will need taxis for forays to the best shops, restaurants and sights.

Room to get: The villa designed by Meryane Loum-Martin is a showstopper, thanks to the eye of one of Morocco’s top interior designers who had free rein.

Who it’s right for: families and couples who want to stay in a North American style resort in Marrakech.

Who it’s wrong for: Anyone looking for an immersion in Moroccan style and traditions.